The Monitor is free. Get it in your inbox every Sunday for $5/month.
Mia Sato
The VergeLast updated Jun 27, 2026, 3:20 AM
- Combined
- 4.6K
- 7-day
- +1.0%
- Prior week
- 4.6K
Platforms
Instagram—
X4.6K
TikTok—
Velocity
Week-over-week change in combined followers (Instagram, X, TikTok). Current reading: +1.0%
Recent Stories
- Can AI responses be influenced? The SEO industry is trying
Sato investigated the new AI SEO gold rush — companies claiming they can make brands show up in ChatGPT and Gemini responses — and found an industry driven more by fear than evidence.
Week of Jun 21, 2026